#ManychatPartner – In this episode, Brock Johnson breaks down the best Instagram marketing strategy for small businesses in 2026 and explains how to generate more clicks and sales—even if your current “sales posts” are underperforming. He focuses on the two factors that actually impact revenue: your strategy and the tools you use.

Brock walks through what’s no longer working, including relying on “link in bio,” generic graphics, feature-based messaging, and inconsistent selling. Then he shows what to do instead: using DM automation to drive conversions, creating hyper-engaging content (either raw and real or polished and cinematic), and using creative formats like scavenger hunts, hook swaps, and clones to capture attention.

Brock also covers how to shift from feature-based to benefit-based selling, why genuine selling outperforms scripted approaches, and how increasing your frequency of selling—without feeling pushy—leads to better results. This episode is focused on practical changes small businesses can make to improve conversions and turn Instagram into a consistent sales channel.

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🤓 Watch Next!

How To Use Manychat Instagram Automation: Send DMs & Boost Engagement
Watch: https://youtu.be/YnepkAEC12I?si=zAaN1C1nTmHl5YZ6

1 Million Followers in 2026 – My *EXACT* Instagram Strategy

Get WAY MORE Leads and Sales on Instagram with DM Automation

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👉 https://instaclubhub.com/flash-sale-7/

▶ Be sure to check out the Build Your Tribe Playlist for other great episodes
➜ https://www.chalene.com/byt

🔗 Let’s Connect!
Brock Instagram:
➜ https://www.instagram.com/brock11johnson/?hl=en
TikTok:
➜ https://www.tiktok.com/@brock11johnson/video/7115837515713547566

00:00 – Intro
03:36 – Ditch The Link
07:06 – Comment A Keyword
08:32 – DM Automation Explained
16:48 – Generic Graphic Designs
19:50 – Raw Authentic Content
21:16 – Cinematic Polished Posts
22:07 – Creative New Formats
25:57 – Feature-Based Selling Trap
27:08 – The iPod Pitch
27:53 – Get Rich Quick
29:51 – Sell More Often

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In this video, I’m breaking down the best Instagram marketing strategy for small business in 2026. This is the exact system we use to help clients scale to $10k MRR and beyond. This Instagram growth strategy for small businesses walks you through content creation, audience building, and converting followers into paying customers. Whether you’re just starting out or looking to scale your Instagram marketing, this step-by-step breakdown gives you everything you need to grow in 2026.

Ready to scale your business on Instagram? https://calendly.com/jacob-fraizer/centralcal-creative-strategy-call-clone

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